An 'influencer' degree? Colleges bet on content creator major as critics question its value

Ask a teen what they want to be when they grow up, and there's a fair chance being an influencer is on their list.

The top 3

  1. Highest-Paid YouTube Stars: Jimmy Donaldson, known as MrBeast, was the highest-earning YouTube creator in 2023, with an estimated income of $82 million from his high-production videos and various ventures.
  2. Richest TikTok Personalities: Charli D'Amelio consistently ranks among the wealthiest TikTok stars, with an estimated net worth of approximately $45 million, leveraging her dance videos into lucrative brand deals and entertainment projects.
  3. Top Earning Multi-Platform Influencers: Brent Rivera has achieved significant earnings by mastering multiple social media platforms, including YouTube and TikTok, and building a media company, Amp Studios, while partnering with major brands like Starbucks and Xbox.

Sources

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