Top 3 Shows Driving Travel Now

Recent hit TV series are significantly influencing travel decisions, turning their filming locations into popular tourist hotspots worldwide.

The top 3

Emily in Paris's French Allure: Netflix's "Emily in Paris" has significantly boosted tourism to France, with over 35% of screen-influenced tourists to France specifically citing the show as an inspiration for their trip.
The White Lotus Effect on Sicily: HBO's "The White Lotus" season two, set in Sicily, caused hotel bookings at the San Domenico Palace in Taormina to surge by 70% and travel searches for Sicily to spike by over 300%.
Wednesday's Romanian Boom: Netflix's "Wednesday," filmed in Romania, led to a 55% increase in hotel searches for Bucharest and a significant rise in visitors to locations like Cantacuzino Castle.