Reddit reports a solid quarter but shows signs of AI’s impact

Reddit's financial situation is looking good but uncertainty about its relationship to Google and the new AI-ified web are stirring market concerns.

The top 3

  1. The 3 Largest Social Media Platforms by Active Users: As of 2024, Facebook leads with 3.05 billion active users, followed by YouTube with 2.49 billion, and WhatsApp and Instagram both with 2 billion active users worldwide.
  2. Top 3 Social Media Platforms by Advertising Revenue: Meta Platforms (Facebook and Instagram) generated $160.6 billion in advertising revenue in 2024, with Facebook alone contributing $91.3 billion and Instagram an estimated $66.9 billion, making them the top two, followed by YouTube with $36.1 billion.
  3. Reddit's User Growth Compared to its Peers: Reddit reached 1.1 billion monthly active users worldwide in Q4 2025, growing by over 50% in active usage since its March 2024 IPO, though its daily active user ratio is lower than Instagram or TikTok. Reddit's daily active users grew 51.6% to 91 million in 2024.

Sources

Open the full topic